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Notes on advertising as data.
Why we built Upspring, the missing infrastructure between your AI and the advertising world, and what it unlocks when every live ad becomes reasoning-ready context.
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MCP
MCP
Load live ads into Claude and ChatGPT
Engineering
Ads as loadable context
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The world's advertising, as data your AI can read
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Build your own company brain
Customer story
How brand.co turns every creative into something they can query
Customer story
How 40rty enriches its product with Upspring's creative data
Customer story
How Yona built its own creative platform, then put Upspring underneath it
Customer story
The Dojo
How The Dojo gives every workflow creative context
Customer story
How Igloo Media reads a whole category at once
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Rendering an ad into tokens: inside the creative pipeline
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A+
Scale grades: turning spend, traffic, and sales into D → A+
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dollar·commerce
Exclusive interview with Ron Dahan, founder of Upspring
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MCP
MCP